1954 Chevrolet OK Merchandising Operations Guide
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| Page | |||
| Merchandizing Slants | 3 | ||
| Opportunities (The Market) | 4 | ||
| Appraising | 7 | ||
| Reconditioning | 12 | ||
| Sales Manpower | 14 | ||
| Advertising - Display | 17 | ||
| Business Management | 20 | ||
| Suggested Questions for Dealer Analysis | 22 | ||
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